The 30 Day SEO Challenge is FREE on Amazon Kindle over the weekend!

30dayseoYes, I’m doing it again!

Last week it was the 30 Day Blogging Challenge, this week the 30 Day SEO Challenge. On Amazon Kindle. FREE. For 3 days only.

If you’re struggling with SEO and getting your site to show up well in Google, then this ebook could be for you.

In this Challenge you’ll learn about:

  • Finding the right keyphrases
  • Making META tags work for you
  • Why Titles matter
  • How to get front page Google listings and keep them
  • Whether link building campaigns are worth it
  • How to get links to your site that really make a difference
  • and more!

Written in Nikki’s usual friendly chatty style, this 30 Day Challenge will take you from the depths of nowhere to the front page of Google in no time at all!

Get it now from Amazon

What do people say about the 30 Day Blogging Challenge?

This review is from: 30 Day SEO Challenge (Kindle Edition)
Nikki has managed to do something I’ve not seen before – easy to understand daily tasks which take you through the process of getting your SEO right. Now, I should point out that I did consider myself fairly well informed about what I need to do. I had a good awareness of tools available and considered that I hadn’t done a bad job of getting myself on page 1 of Google for my chosen phrases. However, I felt I was stuck, had pretty much implemented everything I knew but wasn’t moving forwards.The 30 SEO Challenge takes you through 30 daily tasks (the clue in the in title!) designed to guide you through the process of understanding what your customers are searching for. No specialist knowledge is needed (that’s good, because I don’t have any) and there’s no jargon. Just simple, effective tasks with a great list of resources introduced when needed. There is also a Facebook Group, specifically for the 30 Day Challengers – regular postings have kept me focused (I’ve got the attention span of a toddler!)As I said in the title of this review, I’m only on Day 8 but have seen enough to give it 5 stars. Thanks Nikki, I think I’ll be coming back to you for the 30 Day Blogging Challenge!
This review is from: 30 Day SEO Challenge (Kindle Edition)
The 30 day challenge was very easy to follow, every day a new idea to help improve my positions.
Also lots of tools, tried and tested for monitoring/boosting ranking. All in very simple non technological language. Anything I didn’t understand Nikki helped with.
Even before teh 30 days was up Bump Buddies was no 1 rank for my preferred keywords. I plan to re use it regularly.
HIghly recommend this e-book to others and any other Nikki Pilkington products.

Why is it free?

Well, my hope is that once you have received it and acted on it,you’ll pop back over to Amazon and leave me a review or maybe even buy one of my other ebooks. It’s by no means obligatory, of course, but I would love it if you did either.
So, what are you waiting for? Get it now from Amazon and kickstart your SEO today!

Get the 30 Day Blogging Challenge for free!

bloggingchallengeLooking to make more of blogging in 2014? Then the 30 Day Blogging Challenge is for you – and for the next few days it’s FREE on Amazon!

Find out:

 

  • How to write headlines that do well in search engines
  • What to blog every day for 30 days
  • How to vary your blogs and increase your audience
  • How to increase comments and interaction on your blog
  • Why adding a picture to your blogs is vital
  • How to make your blogs look better
  • How to track which blogs are doing the best
  • How a call to action can increase take-up by 65%
  • Why guest blogging is vital
  • How to use tags
  • and more!

This vital guide gives you a great grounding in blogging if you’re a newbie, and some great ideas if you’ve been blogging for a while – and it’s FREE on Amazon right now!

What are people saying about the 30 Day Blogging Challenge?

Here are just some of our Amazon reviews:

I signed up for Nikki’s blogging challenge a while back because I was a little frustrated at the lack of movement I was getting in any of my social media efforts, and was aware that I was writing easily, but with little direction.

Her challenges are brilliant – if you’re a person who needs to be nagged then getting one tiny task a day is perfect. They’re like mini-homework-bites – you have only one task to do; you are told exactly what that is, so for example it might say “Today you are going to choose one of your products/services and blog about why it would benefit someone”. She always gives a few examples, some hints, some important things to remember, and is available for help if you get really stuck.

Alternatively, if you actually like to sit down and study, then you can get her Challenges in book format. What is really clever, in particular about her Facebook, Twitter, and most certainly her SEO Challenges, is that they build over time – so whilst you can dip in and out (and I do every time I write a blog post, so I keep it fresh, stay disciplined and don’t fall back into bad habits) you are also building on solid foundations – many tasks build on previous tasks. She also helps not only with content and context, but the technical stuff too – such as how to add Facebook comments to your blog, or to do important search streams in your Twitter account. She also gives you tips on good apps/online resources out there we should be using to help achieve our social media goals.


I’ve been blogging for over 4 years. I have 3 blogs. BUT Nikki’s reputation was such that I checked out her book.
If only I’d had the benefit of her advice when i started.
But even now there are some wonderful nuggets and ideas. She explains things in a very simple to follow way and has inspired me to try out many of her ideas.
Highly recommended!


Nicky Pilkington’s #30Day Challenges are the best available about professional use of social media. The first I did was ’30 Day Blogging Challenge’ which not only got me writing substantially but with purpose for my catering company, MoreSouth. It was not just informative but interactive and social. I furthered my own skills and got to know many other business bloggers.


The 30 Day Blogging Challenge helped me at a time when I was flagging. Constantly worried about content or ideas for fresh blogs, I turned to Nikki’s challenge and found myself inspired. I would seriously recommend this to newbie bloggers or those that have found their established blogs have gone “stale”.
Thanks Nikki.

But don’t take their word for it – go get the book for free now! (And don’t forget to leave your own review!

 

67 SEO Pointers for Blogging Beginners – a free guide

3D Team Leadership Arrow ConceptLots of the questions I get on Twitter and Facebook relate to blogging and SEO, and as I was typing up a quick and dirty guide to SEO Blogging for a client, I mentioned it to someone else and they asked for a copy. Then I mentioned it on Twitter and others asked. So I tidied it up a (little) bit, put it in PDF format and here it is 🙂

It covers:

  • Thinking of what to write
  • What not to blog
  • How much should I write?
  • How do I get people to comment?
  • Should I tweet and facebook my blogs?
  • Blogging for SEO – a quick and dirty guide
  • Making sure Google knows about your blogs

It’s not an advanced guide, it’s not rocket science and hopefully it’s not full of jargon.

I’m offering it free – all I ask is that if you like it, you drop me a line in one of the many places you can find me, and then direct someone else to this page by either Tweeting about it, Facebooking it, mentioning it on Linked in, writing a blog post about it, or shouting on the High Street with a megaphone (special kudos to those of you who do the latter!).

Get it free now by subscribing to our Blogging & SEO Newsletter below:

50 things you could do today to promote your website…

… or 50 Shades of Yay!

If you can manage to put down Mr Grey, and drag your mind back to your business ;) let’s take control of your website.

twitter logo map 09

twitter logo map 09 (Photo credit: The Next Web)

For any small business owner it’s easy to feel shackled to your website, chained to Google, and to tie yourself in knots worrying about how to bring in the traffic.

My 50 Shades of Yay will give you release from all of that frustration, allowing you to fulfill your potential and giving life to your website.

50 Shades of Yay!

50 Shades of Yay is an ebook split into 5 different areas of promotion. This blog post aims to give you a sense of each section, but you’ll need to download the ebook to get the full 50 (don’t worry, it’s free).

Yay! 1 -SEO

1: Check your page titles

Your page titles are the words that appear at the top of the browser window. For example on the front page of my website, mine says ‘Social Media Marketing Support – NikkiPilkington.com – Internet Marketing Expert UK’. Titles are one of the most important aspects of SEO, as they tell Google where to put you. Change yours to describe what you do, not just to say ‘MyCompany.com’. Make each page’s title different. You should be able to do this in your Content Management System.

2: Work on your META descriptions

Although general theory says that the description tag isn’t used in determining where a website is placed in a search engine, it is still an important part of SEO. Your description is the thing that will make people click through to your site – if it’s dull, people won’t click. Again, every page should have a different description tag, and you should be able to do this through your CMS.

Want the other 8 Yays in this section? Download the free ebook now and please share with other people!

Yay! 2 – Blogging

1: Sort out your tags and categories

Tags are like keywords for your blog – you should add 4 or 5 to each blog post. Let’s say you wrote a blog post about children needing sunblock in the summer – your tags could be: children, kids, summer, sun care, skincare.

Categories are there to help you and your readers, so use them. They’re different to tags in that they can be more generic, and relate to areas of interest, topics, rather than specific posts. So, a telemarketing blog may use categories such as these: telemarketing, telesales, appointment setting, business development, lead generation. All related to telemarketing, but in different areas.

Tags and categories help search engines and readers – use them!

2: Write an editorial calendar

If you’re rubbish at blogging, the best thing you can do is put together an editorial calendar. This is a document that plans your blog posts for the next month, 3 months, however long you want. It not only makes you think about what you’re going to write, it gives you a sense of resposibility to then write it :) WordPress has a great plugin called Editorial Calendar  that allows you to look at each month at a glance and enter topic ideas for the future. Or just make your own in Word and stick it above your desk!

Want the other 8 Yays in this section? Download the ebook now and why not mention this blog post in your next blog?

Yay! 3 – Twitter

Image representing Twitter as depicted in Crun...

Image via CrunchBase

1: Ask for the business

We’re so bombarded with people telling us that we shouldn’t use Twitter to sell, and social media is about being social, that we’re scared to put a foot wrong.  I’m not saying those statements are wrong – anyone who has known me for any length of time knows I’m a great believer in the ‘Social’ in social media.  However, most of us are there to build our businesses – we’re not just in it for a laugh. So I’ll be interested to see how many of you take up my next challenge – which is to ask for the business.  Not from your followers, but from people they know.  In the true spirit of networking, ask your followers if there’s anyone they could refer you to:

–       Who do you know who needs xxxx, I’d love an introduction

–       If anyone says they’re struggling with xxxx pass them my way, I may be able to help

–       Do you know someone looking for xxxx, please introduce me to them

No hard sell, no desperate please, just straightforward networking. If you see others posting this kind of thing, think about who you’ve seen or know who has been saying they have that particular problem recently, and introduce them.  I get a lot of my suppliers from Twitter, but I also post Tweets looking for suppliers that get no response – one of those could be one that may bring you business.  So go on, ask for the business – I dare you ;)

2: Track your results

As in anything, it’s nice to see how well you’re doing on Twitter. There are many tools out there to measure Twitter impact, both free and paid. Twittercounter www.Twittercounter.com will track the amount of followers you have, predict how many you’ll have in X days and allow you to see how many Tweets you’re sending a day. Tweetstatswww.Tweetstats.com – this is an amazing free application that will graph your Tweet stats for you.  Tweetreachwww.Tweetreach.com – will tell you how many people your Tweets reached, counting reTweets – well worth playing with.  SocialMentionwww.socialmention.com – allows you to track mentions of your name in various social media and is very addictive! There are many paid Social Media tracking systems out there – of these, in my opinion, Sprout Social is the best – www.sproutsocial.com. Pricing starts at $39 per month.

Want the other 8 Yays in this section? Download the ebook now – then please pay it forward by Tweeting about this post.

Yay 4! – Facebook

1: Update your description

I see many Facebook Business Pages not using their description effectively. The ‘about’ description is the text that will appear when someone shares your page on their profile – use it to fully describe your page so people will know what it’s about. Change it regularly and track what works best.

2: Highlight a post

Once you have written a post on your Facebook page, if you hover next to your name and click the star, this ‘highlights’ the post. What this means is that the post is made double width and thus gets more attention from visitors to your page. I’ve used this to good effect to promote my 30 Day Challenge books, so it’s well worth doing for important posts.

Want the other 8 Yays in this section?  Download the ebook now – please consider posting this to your Facebook wall and share the love 🙂

Yay 5 – Extras

1: Pinterest – rename your boards

When you first start with Pinterest, it’s tempting to give your boards funky and funny names – but that’s going to do you no good in search. Look at your boards and give them names that mean something and are likely to show up in a search. As an example, my board called So True is never going to turn up in a search (which doesn’t matter because it’s only quotations and funnies) but my board named Business Blogging Beginner To Pro, and the one called Facebook for Business, does show up. Don’t just give your boards generic names such as ‘blogging’ and ‘telemarketing’ – think this through as an SEO exercise and use your keyphrases where you can.

2: Forums – change your signature

Often when you sign up to a forum such as UK Business Labs, you’re entitled to use a signature file with links. You set it up, include a bit of HTML to create a signature, and Bob’s yer uncle, your signature is set in stone, to be appended to any post you make. If you’re like most people your signature will stay as it is for months, maybe even years, with no change. But if you regularly change your forum signature you not only create interest within the forum itself, you’ll be developing varied links into your site (which Google loves).

Want the other 8 Yays in this section? Download the ebook now and consider sharing this post on Pinterest, in forums, LinkedIn etc.

Bonus Yay!

1: This post – share it on your networks ;)

Yes, that benefits me, of course. However it also benefits you. Why? Well, for one, your networks will appreciate the share and probably remember you for it, making them more likely to recommend your content in future. Secondly, if you tell me that you’ve shared it, *I’M* more likely to promote your content and share your Tweets etc in future.

So, go ahead, Tweet, Facebook, LinkedIn, Stumble, Digg, Pin, Blog and more – and if you’d like to offer ebook as a free download on your own website please drop me a line on nikkipilk@gmail.com

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Let me update your Facebook Business page for 5 days – for nothing!

P Harry Potter

Image via Wikipedia

I know, it’s crazy!

But many of you will know I’ve had a whole lot of hassles moving house and I am currently working from a cupboard in my bedroom – that kind of work environment makes a girl do crazy things!

So, here’s my cerrazzy offer!

I will:

  • update your Facebook page twice a day
  • encourage people to sign up (via my 30,000+ network of Facebook, Twitter and other connections)
  • encourage interaction on your page (the best way to engender loyalty)
  • be your Facebook gooroo 😉

For free?

Yup. Sign up via the Paypal subscription and I’m giving you a 7 day free trial of my service. This allows for the fact that there are weekends in every week (a girl has to have a rest sometimes!) so you get a fab 5 days of me working my magic on your page!

What’s the catch?

There isn’t one! If you decide not to go ahead with an ongoing full service with me, simply cancel before your 7 days is up. Obviously I’m hoping you’ll realise that having someone else handle your FB page is a great idea and leaves you free to concentrate on other things 🙂

You’re mad!

It has been said, but I want to hit the UK in style (I recently moved back from France if you didn’t know) and what better way to do it?

What happens after the trial period?

If you decide to let me carry on being your Facebook wand waving genius, then it’s just £50 a month.

 

So, to reiterate:
  • I’ll update your FB page 2 x daily
  • I’ll encourage people to sign up
  • I’ll make sure your readers are seeing things that will entertain, educate and encourage them to remain loyal to your page
  • Oh and you’ll probably get a lot of visitors to your website too
OK I thought of a catch – I’m only taking on 15 of these deals. Sorry, but I have a life and a family too 😉
So, if you want your Facebook page to be energetic, interactive and the talk of the town, subscribe below and hop on the NP bus!
Small print:
  • You will have to make me an admin of your page
  • If you sign up and then cancel straight away then you’re not playing the game, so no ball, sorry 🙂
  • If you don’t cancel I will presume you want to carry on and you will be charged via Paypal accordingly
  • I cannot be held responsible for the huge amount of enquiries and interest that may come your way
  • I reserve the right to stop working from my cupboard and move into my lovely office at any time

Go back up and sign up now – there won’t be many places left!

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Free marketing ebook – 99 Tools to help you get business from Social Media

Image representing HubSpot as depicted in Crun...

Image via CrunchBase

We’re loving the freebies that Hubspot are giving away these days, and this one’s a corker!

99 Tools to help you get business from Social Media requires that you sign up to a mailing list to get it, but it’s more than worth it.

In it you’ll find:

  • Tools to manage your Twitter account
  • Tools to manage your Facebook account
  • Blog and website management tools
  • Content creation tools
  • Tools for tracking and analysis
  • and more!

It’s most definitely worth a download so pop on over and get it (PDF) now!

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Think Twitter won't work for you? Let us prove you wrong – for FREE!

GiftOffer #1 in our week of Special Offers!

We’re constantly speaking to potential clients who say ‘Twitter is a load of rubbish and won’t work for me’, ‘Twitter isn’t for Business to Business’, ‘Twitter is for kids’ and other such things.

Are you one of those people?

Well we’d like to prove you wrong – and we’d like to do it for FREE!

If you think Twitter won’t work for you and you’re willing to let us try and prove you wrong, we’re offering:

  • Twitter account setup
  • Custom Twitter background
  • Outgoing Tweets every day
  • Handling of retweets and @ replies
  • All DM messages and enquiries will be passed to you
  • Follower acquisition

For one month, for free. Yep, that’s right – it will cost you nothing!

All we ask is that you don’t already have a Twitter account and that you have a website with the facility to track visitor stats so we can report back at the end of the month.

The catch? There isn’t one – if at the end of the month you want to take your account and run it yourself then we’ll hand it over. If on the other hand you want us to continue running it then we’ll give you a special price to do so.

The only real catch is that we’re only taking 5 of these accounts on, and the easiest way to ensure that the first 5 to apply get them is to use Paypal’s ‘stock management’ system. However, to do this you have to pay £1 (which we will refund immediately) to sign up to this deal. Once 5 have signed up that’s it, this offer is over.

Sign up now by using the Paypal button below – remember, only 5 places and it’s first come first served!

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Creative Commons License photo credit: Cláudia*~Assad

Get more fans for your Facebook fan page – post 1 of 2 today!

We’re on a bit of a Facebook Fan page mission here at NikkiPilkington.com – it seems that all of a sudden we’re building Fan Pages for clients large and small!

We love to see what others are doing with their Fan Pages, and with this in mind we’ve created the Here’s My Fan Page Fan Page!

Join as a fan, and post details of your fan page so other fans can find it! We’ll spotlight selected pages, post some of the on our other Fan Pages, and generally try to help you out with the gaining of fans.

All we ask in return is that you forward details of this page to your friends and contacts, and encourage them to join!

So please, become a fan, post details of your Fan Page, and help to spread the word!

Here's My Fanpage! on Facebook

And the other Facebook fan page post? Keep checking in or subscribe to the Feedburner feed top right to be alerted to it when it is posted!

Where can I get free stock photos for my blog or website?

www_1We get asked this all the time – clients often spend a lot of time thinking about copy, words, structure and navigation, but then forget the essential piece that ties it all together – the pictures.

Only last week I had to tell a client that stealing pictures from other people’s websites was a BAD thing!

And yes, using Google Images to steal images is bad too – sorry!

Which is why I was very relieved to come across this post today from Web Design Booth – 30 websites to download free stock images.

It does what it says on the tin – 30 websites that offer free stock images that you can use on your website or blog without getting into trouble.

Now you have no excuses!

Image: Salvatore Vuono / FreeDigitalPhotos.net

List your green / ethical / holistic website at Solar Powered Directory

Thanks to Dan at eco friendly hosting company Light Being Creations for helping us to point our clients to the Solar Powered Directory.

The guiding principle for the Solar Powered Directory is to only list businesses, NGO’s, charities and organisations that show a dedication to making this world a better place through ethical & sustainable business practices, care for the environment and valuing people.

As well as accepting business listings, the directory accepts personal sites and articles, and offers you the chance to create your own META tags in order to help your listings.

It’s new, so we can’t judge just yet, but it’s free and only takes 2 minutes – why not submit your site now?

If you know of any other ‘green’ directories, please let us know in the comments below.

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