So who else do you write blogs for? Err, we can't tell you…

?It’s one of the questions I dread the most, and I always giggle nervously when it gets asked.

“So who else do you write blogs for?”

See, we ‘ghostwrite’ blogs for loads of different industries – just thinking off the top of my head of the blog posts I’ve written today, they’ve been for:

  • a women’s coaching website
  • a cosmetic surgeon
  • a company providing workwear
  • a video production company
  • a telemarketing company
  • a website selling children’s clothes
  • a car rental website
  • a business networking website

to name but a few.

We take the time to understand their business, we write about their products and services, comment on items in the news, keep their blog up to date and help them to generate visitors and leads.

We even have a special offer on blogging for January.

But I still struggle every time someone asks me to show them the blogs we write for others. Because a part of the blogging service is that as far as anyone knows, it’s YOUR blog, and it’s produced by you, in the same way that a ghostwritten book is often not actually written by the person named as the author.

Now to my mind, there’s nothing wrong with having your blog written by someone else, as long as they understand your business, your service, and the things your potential clients want to read. It saves you time, makes sure your blog is regularly updated and ensures that you get all the good bits of having a blog (readers, comments, good search engine positions etc) and hopefully none of the bad (down time, lack of focus, ages spent thinking up titles etc).

But I can completely understand why our blogging clients don’t want others to know that we’re writing their blog for them, and so I’ll continue to protect their anonymity.

Potential clients can of course read our own blog, but my tone when writing for myself is very informal and often quite blunt, which isn’t always the case for client blogs that I write!

So it’s a conundrum I’ll continue to puzzle over – which is a shame because I do really love doing the blogging side of my job, writing short posts that generate response and comments, pointing towards great services and products or just ‘chewing the fat’ over 300 words or so.

I’d welcome any ideas as to how to get over this hurdle, and also look forward to the ‘why you shouldn’t get someone else to write your blog’ comments I’ll no doubt generate with this post 🙂
Creative Commons License photo credit: Stéfan

"I want a blog that's at the top of Google before I do any work on it – and I want it to be free"

I received the following request this morning:

I am looking to start a blog that is free (or very cheap) to run, is easy to edit and write on and add photos etc.

I want this blog to be fully search engine optimised, so it comes up close to the top of google for all relevant search terms as well.  I also want some ad space on the site so I can start earning straight away.

How much would you charge for this?  I just want to be handed a blog that is at the top of google and is ready to go when you are finished…
I don’t even know where to begin with this one without seeming rude….

This person wants a free or cheap blog that is at the top of Google before they even do any work on it, for all the relevant search terms (without mentioning the niche or search terms they want) and wants to be earning ad money from it.

If anyone is handing these kind of blogs out, let me know please. If you have a spare Johnny Depp, I’ll have that too 🙂

The simple facts are:

– blogs may be free or cheap, but they still need work

– a brand new blog won’t appear at the top of Google for ‘all releveant search terms’ until it has some content

– most ad revenue is earned on affiliate schemes or page views – a new blog needs traffic to provide either revenue

– starting a blog is not an eay way to financial freedom – it’s hard work and requires thought, planning and lots of attention

There are too many blogs languishing around with no visitors and no point – don’t make yours one of them!

I've been tagged!

Thanks to Chris Hebert for tagging me – we’ve been Twitter friends for a while now and i love reading her posts!

Being tagged is a game bloggers play where they have to write six random things about their self, and tag six other people.

Here are my 6 things:

1. I haven’t watched TV at home for over a year – when we moved to France in 2007, our TV wasn’t compatible, and we’ve never bothered changing it or buying the kit we need to hook it up. I don’t miss it at all.
2. Despite #1, I’m an avid soap fan, following UK soaps Coronation Street and Eastenders online daily. Probably none of my friends know this about me 😉
3. Although I’m a Goth at heart, I love Country music and am a sucker for a Country ballad
4. Pets I have owned over the years: a 4ft Monitor Lizard, a Monkey Tailed Skink, 2 Royal Pythons, various tarantulas, scorpions and lizrds, African Claw Toed Frogs, axolotls, crayfish, a house rabbit, cats, dogs, rats, gerbils and hamsters. Oh and fish.
5. Despite 20+ years of trying to stop, I still bite my nails
6. I spend too much time playing trial versions of time management games from Big Fish Games.

Here are the rules:

Okay, for those of you tagged, here (apparently) are the rules, as I was given:
1. Link to the person who tagged you.
2. Post the rules on the blog.
3. Write six random things about yourself.
4. Tag six people at the end of your post.
5. Let each person know they have been tagged.
6. Let the tagger know when your entry is up.

Here are the following six people I tag:

Camden Kiwi
Cathy Dobson – Planet Germany
Old Welsh Guy
Sarah Arrow
Suze St Maur – How to Get Married In Green

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