Date: 31st May 2010
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Related Categories: Admin posts, Social Networking
If you've spoken to me recently about giving out information in an easy to read format you'll know that I'm hooked on infographics at the moment – and this one really is fab!
Produced by CMOS at the beginning of the year it lays out info about each Social Media Marketing platform and their uses. Fantastic. Feel free to share this around, but remember that the image is copyright of CMO.com
Click on the image to see a larger version.

Tags: infographic,social media. marketing
Date: 28th May 2010
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Related Categories: Admin posts
Sometimes I think that in all of the 'Social Media is cool' and 'It's about the relationship' (both comments I feel are true), it's easy to forget what really matters at the end of the day – conversion and ROI.
Yes, it's lovely to have 10,000 followers on Twitter, thousands of people reading your blogs, a million 'likes' on Facebook etc – but if you're about to go bankrupt that's not a lot of consolation, is it?
I speak to people every day who are getting good ROI on Social Media, so it surprised me to read that, according to this article: Read more...
Tags: email marketing,social media
Date: 27th May 2010
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Related Categories: 299 Steps
Oh it was all going so well – the ebook was nearly finished, the ebook software chosen, and nothing could go wrong, right?
WRONG!
Ignoring all of the advice I drum into my clients, I kept only one work in progress copy fo the ebook, and you've guessed it, didn't back it up. A power cut here in our village wiped out my PC completely, including the book. I have been able to restore some of it, but not enough to get it back into a state to be published. Read more...
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