So you’ve done the optimisation and you’re sure you’ve done the right things to your website to ensure that the search engines know exactly which keyphrases you’re targeting, right?
This little gadget will tell you if you’ve got it right by generating a ‘cloud’ based upon the phrases and words it thinks you are targeting. The larger the text, the more you are targeting that word or phrase.
http://www.seochat.com/seo-tools/keyword-cloud/
Here's my front page cloud:
We get asked this a lot – when people look into our Article Marketing services, one of the first questions they ask is “But won’t I be penalised for having duplicate content online?”
The simple answer is no. The web thrives on the sharing of information, and duplicate content is a part of this.
I was going to write huge post about the different types of duplicate content, and then I noticed in my Twitter stream a message from @clairejarrett, pointing to this post from High Ranking.
As it says:
When marketing your website online through social media channels you need to do things a certain way. It’s a bit like redecorating your house; you could do it quickly and as cheaply as possible. But will it look good, and will it last?
In this article we’ll cover 7 things you can do to make your website content social media friendly. If you follow all the steps listed below you should stand a great chance of scoring highly with social media sites as well as effective search engine optimisation.
Let’s get started:
1. Include a picture
One of the things I hear most often when I talk to people about promoting their websites themselves, is that it ‘takes too much time’ and they ‘don’t know where to start’.
Well, while I can see where they’re coming from on the second point, the first one doesn’t ring true with me. It’s not about spending loads of time every day, it’s about doing SOMETHING every day and seeing the effort pile up and bring results. It’s about not giving in because you ‘don’t have the time’ and not putting things off because you’re ‘not sure how’.
I’ve been talking about this for a while, but this is the first chance I’ve had to put thoughts into words properly, so hopefully it will ring a few bells with some of you!
We’re all pretty much aware by now that one of the first things a potential client does when considering working with you is to ‘Google’ you – they’ll head off to google and type in your company name, maybe your director / owner’s name, and probably look through a few listings to see what others are saying about you.
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