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Archive for the ‘Content’ Category

7 Things You Can Do To Make Your Content Social Media Friendly

Date: 2nd March 2010
Comments: 1 Related Categories: Blogging, Content, Links, Musings, Social Networking, facebook, twitter

social media bookmarkingWhen marketing your website online through social media channels you need to do things a certain way. It’s a bit like redecorating your house; you could do it quickly and as cheaply as possible. But will it look good, and will it last?

In this article we’ll cover 7 things you can do to make your website content social media friendly. If you follow all the steps listed below you should stand a great chance of scoring highly with social media sites as well as effective search engine optimisation.

Let’s get started:

1. Include a picture

3 things a day can help to promote your website

Date: 7th January 2010
Comments: 20 Related Categories: Articles, Blogging, Content, Free Listings, Freebies, Musings, Social Networking, twitter

Eternal clockOne of the things I hear most often when I talk to people about promoting their websites themselves, is that it ‘takes too much time’ and they ‘don’t know where to start’.

Well, while I can see where they’re coming from on the second point, the first one doesn’t ring true with me. It’s not about spending loads of time every day, it’s about doing SOMETHING every day and seeing the effort pile up and bring results. It’s about not giving in because you ‘don’t have the time’ and not putting things off because you’re ‘not sure how’.

Have you developed your ‘Circle of Credibility’?

Date: 7th December 2009
Comments: 2 Related Categories: Articles, Blogging, Content, Google, Social Networking, Tracking, facebook, twitter

I’ve been talking about this for a while, but this is the first chance I’ve had to put thoughts into words properly, so hopefully it will ring a few bells with some of you!

We’re all pretty much aware by now that one of the first things a potential client does when considering working with you is to ‘Google’ you – they’ll head off to google and type in your company name, maybe your director / owner’s name, and probably look through a few listings to see what others are saying about you.

What to do when someone steals your copyrighted material?

Date: 19th November 2009
Comments: 3 Related Categories: Blogging, Content

Bortusk Criminal SwagI write a lot of articles, contributions and blog posts, and nothing annoys me more than finding those posts elsewhere without credit. It doesn’t matter whether it’s taken me a few minutes to write or hours to research, the fact is that it’s MY hard earned time and property that someone else is stealing.

I use Copyscape to track down offenders, and usually I drop them a line first, before outing them on Twitter or in their blog comments if they don’t remove or add my credit to the posts.

Does more content mean higher Google listings?

Date: 15th October 2009
No Comments Related Categories: Content, Google

uprightIt’s a simple question with a not so simple answer – my answer is “Maybe”

Adding more content to your site is a great thing to do, from a visitor perspective and from a Google perspective, but only if it’s done properly. Simply adding meaningless content for content’s sake is never going to be a good thing.

Well thought out content can be really good for higher Google listings though, for a number of reasons:

  • If well written and optimised, you have a better chance of writing specific content for different keyphrases you are focusing on