Here at NikkiPilkington.com, we have a policy that we won’t take on more than 2 companies in the same industry, and even then not for the same services.
So if a company comes to us looking for higher Google listings, but we already have a client in the same industry looking at the same keyphrases, we have to say no – otherwise we’re just competing with ourselves, and where’s the honesty in that?
That’s it really – are you a blogger who runs a business aimed at women?
Whether it’s aimed at mums, women in corporate life, whatever, as long as it’s aimed at women, I need to know about you.
You could be a training company, a jewellery website, a resources portal – whatever you are, as long as you’re aiming at women I need to know about you.
Why? Because I’m going to be compiling a list, that I’m going to broadcast quite a lot, and it might be good for you to be on there 
People say to me all the time: “But Nikki, YOU are your brand”, and to a certain extent that’s true. I’ve tried to work hard at being in the ‘right’ places, giving the ‘correct’ advice, and helping out. I want to be known as fair and helpful, I want people to trust me, and I want people to know that if I can’t help them, I’ll tell them.
And it seems to work. I have a steady stream of new clients, enquiries every day, my team is busy on a constant basis, and I THINK my brand is good.
It’s been a little while since I updated, but I think I have a good excuse
Some of you may remember me posting about my pregnancy – well Olivia Niamh was born 2 weeks early on 20th February, taking us a little by surprise.
See, I’d planned to be a good little blogger and practice what I preach. I’d written and set up scheduled blogs for all of my clients, I’d planned the blogs I was going to write for myself, and then I was out of time – so no blogs from me for the last week!
This is a bit of an unusual blog post, because it’s not about a service I provide, and it’s not about a client of mine. But it IS a massive recommendation for a website and a lady you need to know if you’re thinking of starting a business in France.
Valerie runs Start Business in France, a fantastic website full of help and advice for anyone looking to start and run a business in France. The blog offers free advice, and the forum is a mine of useful information and one on one advice from Valerie herself.
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