Article marketing – the practice of submitting written editorial to article publishing websites that then redistribute them to other sites throughout the internet – has slipped in and out of fashion in recent years, with commentators tending to fall into two camps: love it or hate it.
In one camp there are those who argue that spreading your carefully written advice across the internet sends traffic in the wrong direction; while other advocate it as an effective way to raise ones profile online. So who’s right? Is article marketing a boon or a boob?
Like any marketing activity, there are advantages and disadvantages, but it’s my feeling that the pros outweigh the cons, and you can read why in the full article.
(Another big thanks to Emily Cagle of Emily Cagle PR for placing this article with Bytestart, the small business portal.)
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Tags: Article marketing, Articles
